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provision is made by,;turnbuckle or other equally effective means <br /> f or tightening such members and keeping them taut. Wire other <br /> than galvanized stranded cable shall: not be considered as adequate <br /> fastening, except for cloth signs and banners. <br /> ART IC LE 5 <br /> REGULATION BY ZONING DISTRICT <br /> Section S.1 No sign, except those signs described in 5ec- <br /> tion 2 .5, sha31 be permitted in any R-1 or R-2 zoning district. <br /> No sign, except (a) those signs described in Section 2.5 <br /> , <br /> and (b)f,��a single sign for each street frontage not exceeding four <br /> , <br /> square feet;.'in area and denoting only the name of a building or <br /> the names and prq�essions of the accupants of a building, shall <br /> be permitted in any R-3,, R-3-G or R-4 zoning district. The sign <br /> permitted by (b) may, with res�ect to apartment houses containing <br /> ; <br /> more than four dwelling units, be;'increased by one square foot <br /> for each dwelling unit in excess of four, but shall not exceed a <br /> maximum area of 30 square feet. <br /> Section 5.2 The aggregate area of all signs placed or <br /> maintained on any non-residentially zoned parcel of real property <br /> in one ownership, shall not exceed the maximum area established <br /> as follows: <br /> (a) In CO,, P-1 and IP D istricts, the maximum allowable <br /> area sha11 be computed as being one square foot of <br /> sign area�;for each lineal foot of lot frontage on a <br /> public street. ' <br /> (b) In C-1, C-2, C-3, CN, P-2, P-M and M Districts, the <br /> maxi�iium allowable area shall be computed as being one <br /> and 'one-�half square feet of sign area for each lineal <br /> foot of' lot 'frontage on a public street. <br /> (c) In U Districts, the maximum allowable area shall be <br /> established by the terms of any use permit issued. <br /> Notwithstanding the fozegoing, every commercial establishment <br /> having a distinct frontage on a public right of way shall be <br /> -18- <br /> (Rev.) <br />