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theater itself represents only 20% of the fagade. Similarly, and in order to create a far better
<br />street front, as accomplished in Santa Barbara, the auditoriums are located upstairs. Currently,
<br />what we have is two blocks: on block one we have Middlefield and Jefferson, block two has the
<br />parking garage on one end and the office building on the other extreme. The intention is for
<br />block one to attract two major stores (prime retail corners).
<br />John Field, of Field Paoli Architects further explained accessibility to the complex, access via
<br />train, automobile and public transportation. Vince, with Carducci Landscape Architects,
<br />explained that an interactive plaza would be the first thing a transient getting off the train would
<br />face. Such Plaza would incorporate a celebratory fountain, kioskes, cafes, historical markers,
<br />intersecting grids on the floor where the old and the new intercept. After passing through this
<br />Plaza, one would enter (via an arch) into a street that is being renamed "Theater Street ". When
<br />exiting the Plaza one can view the garage with its very welcoming elements such as a bike
<br />transit station, showers, and bathrooms welcoming bikers, drivers and transients.
<br />Vince further explained that "Theater Street" will be a place of movement and activities, i.e.
<br />stage or amphitheater, historical markers, art and sculpture, lighting and celebratory elements
<br />such as special events, farmer's events, or even jazz festivals. A sectional view of the street
<br />shows that only pedestrians will be allowed, even though emergency vehicles will have access.
<br />"Theater Street" will be located along what is now Winslow Street running and dead ending
<br />into Middlefield.
<br />Vince continued by stating that along the corner of Jefferson and Middlefield (immediately
<br />opposite to City Hall), the proposal is to have a curved office building with a civic window that
<br />looks at City Hall. In the center is the retail building with the major tenant. The office building
<br />has a lower segment that is along the street.
<br />Vince also explained that when considering the project as it goes along Jefferson, and since it is
<br />a very long facade, the experts opted to make the facades as varied as possible. So a series of
<br />buildings is visible, with different heights, e.g. small shops, restaurants, etc. This project is
<br />supposed to simultaneously serve the daytime and nighttime customers.
<br />Mark Fehlman, architect for the Century Theater, showed slides about possible looks for the
<br />proposed cinema. Century lobbies and show rooms samples were shown, namely from:
<br />Albuquerque, Reno, and Las Vegas. Mark Fehlman, explained that part of his job is to try and
<br />pick up the local culture, which will be reflected in the theater. Marc Fehlman elaborated on
<br />each of the theater elements: entrance, seating, walls, sound, decor and accessibility. He further
<br />explained that Century 'Theater meets and exceeds all AVA standards as well as Title 24. Marc
<br />Fehlman, also mentioned that theaters have always been a strong element in downtown areas,
<br />and it has been found that mixing the downtown experience with theater going can be very
<br />positive. This combination brings people to the downtown at night, and over the weekend
<br />creating positive partnerships between theaters and cities.
<br />REGULAR COUNCIL MEETING
<br />MINUTES
<br />DECEMBER 4, 2000
<br />PAGE 6
<br />MINUTES Book No.58
<br />Page NO. 268
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