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Downtown Retail / Hotel <br />August 2017 <br />MJB Consulting / <br />Greensfelder Commercial RE <br />62 <br /> <br />Factors – Market Share <br />Number of stores “we” have. <br />Number of competitors. <br />Number of stores each competitor has. <br />Real estate quality: “Ours” vs. “Theirs.” <br />Facility quality: “Ours” vs. “Theirs.” <br />Sales vs. competitors – evaluate by department – FS, <br />bakery, butcher, florist, HBA, OTC, Rx, etc). <br /> Key: FS (food service), HBA (health and beauty aids), OTC (over-the-counter medications), Rx (prescriptions)