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Kaiser Foundation Hospitals, Northern California Region <br />- Communications Guidelines - <br />Congratulations on your Kaiser Permanente Northern California Region grant. We appreciate the opportunity <br />to partner with you and to help others learn about your important work. Please review the information below <br />concerning communications and publicity and contact your grant manager if you have any questions. <br />How to acknowledge your grant. To make it easy to communicate about your grant, we have prepared <br />language describing our partnership. This language can be used for newsletters, websites, or other <br />communications. Please use this description when acknowledging your Kaiser Permanente grant. You can <br />also find this text on our grantee website at kp.org/communitybenefit/ncal/forgrantees. <br />Short credit: <br />The project is supported by Kaiser Permanente Northern California Community Benefit Programs. <br />Longer credit: <br />About the Kaiser Permanente Northern California Community Benefit Grants Program <br />Kaiser Permanente's community involvement uniquely pairs grant funding with 65 years of clinical expertise, <br />medical research, and volunteerism to support prevention focused, evidence -based programs that are <br />expanding access to care and creating healthy environments. Kaiser Permanente recently awarded LifeLong <br />Medical Care a $85, 000.00 grant that will help more people in this community get access to the resources they <br />need to lead a healthy life. For more information about Kaiser Permanente's work in the community, visit <br />www. kp. org/comm unitybenefit/ncal. <br />Logo. If you would like to use a Kaiser Permanente logo, please contact your grant manager. Tell them your <br />preferred file type (JPEG or EPS) and color (blue or black). As a nonprofit organization, the Kaiser Permanente <br />logo cannot be used on materials that imply endorsement of legislation or a candidate. <br />Promoting your Kaiser Permanente grant. Your new grant is an excellent time to tell the story of your <br />important work—to your partners, the community, and the media. There are many ways to communicate, <br />including via a press release, newsletter, Web site, social media, and donor communications. If you are interested <br />in doing outreach or promotion, our communications team may be available to help. Please contact your grant <br />manager to discuss this further. <br />Collecting stories about your work. Personal stories and testimonials are particularly effective ways to illustrate <br />the value of your work—for fundraising, donor and board communications, and grant reports. The reporting <br />requirements for this grant include capturing and relaying at least one story about your work, but we also <br />appreciate your sharing stories with us at any point. <br />Free online training resources. At www.kp.org/communitybenefiittncal/forgrantees you will find a "story <br />capture sheet" and storytelling tips. This special website for our grantees has many other useful resources, <br />including trainings and resource lists on storytelling, messaging, social media, and more. <br />Questions? For further information or questions, please contact your grant manager or send an email inquiry <br />to: Denice.Y.Alexander@kp.org. <br />#20655606 Page 5 <br />