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EXHIBIT "A" <br />SCOPE OF SERVICES <br />For this project, EMC will complete the following: <br />• Develop final research design in consultation with the client and consultant team; <br />• Design a survey questionnaire in consultation with the client and consultant <br />team; <br />o Deliverable: final poll questionnaire <br />• Collect survey data through interviews conducted by telephone from a <br />central telephone bank, supervised by an on -duty supervisor; <br />• Adapt the questionnaire for online application; program and host the survey <br />using professional survey software; manage the deployment of survey <br />invitations via email; and collect survey responses online; <br />• Monitor data collection daily to ensure the process is going according to <br />plan, and adjust strategies as -needed to ensure a representative sample of <br />Redwood City's likely November 2020 voter universe; <br />• Tabulate, code, clean, and weight the survey data from both modes; <br />o Deliverable: topline poll results <br />• Perform in-depth analysis of the data; <br />• Produce cross -tabulations of voter responses based on key demographic <br />information, such as but not limited to geography, ethnicity, age, <br />homeownership status, etc.; <br />o Deliverable: crosstabs <br />• Prepare a report of results with charts, analysis, and recommendations; <br />o Deliverable: detailed report, including graphic presentation of key <br />findings, analysis and recommendations <br />• Present results and analysis as needed. <br />• Be available for consultation on findings and strategy. <br />Research Costs <br />Provided below are the costs to conduct the mixed -mode survey of likely November <br />2020 voters in Redwood City (EMC will have a subsample of 300 November 2018 <br />voters within the larger November 2020 sample). In addition to all aspects of <br />conducting the survey, the proposed costs include reasonable consulting and <br />presentation of results. <br />These are our start to finish, all-inclusive costs for all services and deliverables <br />outlined in this proposal. Any interviews beyond 400 will be delivered at no <br />additional cost. <br />REV: 01-12-18 RL <br />ATTY/AGR/2018.005/PROFESSIONAL SERVICES — EMC RESEARCH <br />Page 9 of 10 <br />