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8master vision9public arte xecuti V e su MMA ry <br />for the past twenty years redwood city residents have championed public art <br />efforts, leading to the development of many new exciting projects, such as Harambee, <br />additional murals & utility boxes, The Heron, Chase the Chill, sidewalk shadow art, <br />and Redwood City Pages. these initiatives evolved directly from community interest <br />and quickly elevated everyone’s expectations. After the cities recent aquisition of ilya <br />and emilia kabakov’s iconic Pirate Ship and the adoption of the public art ordinance, <br />it became apparent that a professional study was needed to create a vision plan for <br />the future. <br />the purpose of this Public Art Master Vision is to provide aesthetic direction to <br />the ongoing public art activities in redwood city and to offer practical tools and <br />recommendations to help realize this vision. one long-term goal for the next 20 years <br />is to create an outdoor museum throughout the city, comprised of talented artists from <br />redwood city and the bay Area, complemented by national and international artists. <br />this growing art collection will be on view to the public 24/7, free of admission. by <br />supporting, refining, and elevating Redwood City’s Public Arts program, the plan can <br />increase community and visitor engagement with the culture of the city and establish <br />redwood city as a beacon of creativity, support, dialogue, and diversity. <br />this report is meant to be a living document so that it may evolve to meet the <br />changing needs of redwood city public art. <br />While Public Art is often the first point of contact for a resident or visitor to experience art in a city, <br />it is only one component of the cultural make up of a city. Arts education, exhibition spaces, artist <br />residencies, grant programs, and arts support groups are but a small piece of a greater community that <br />can help inform, guide, lead and impact society. Public Art should open the eyes of the viewer so that <br />they see the city, public art, and the site of the artwork in a completely new and unexpected way each <br />visit. <br />Healthy public art programs that give rise to memorable and impactful public art— like the Public <br />Art Fund in NYC or Art Angel in London— are the manifestation of a healthy collaboration between <br />the public, artists, and government/civil departments, with staff support in place for these efforts. <br />A Master Vision is the vision these parties share for the city and hope to accomplish. This Master <br />Vision was created in collaboration <br />between the public, Civic Cultural <br />Commission, Redwood City <br />Parks, Recreation and Community <br />Services Department, and curatorial <br />organization Fung Collaboratives. It <br />lays out the uniting Master Vision, <br />helps organize the public art process, <br />and provides curatorial expertise <br />and recommendations from Fung <br />Collaboratives, along with essential <br />documents to aid Redwood City in <br />becoming the arts destination on the <br />Peninsula. <br />Redwood City, the county seat of San Mateo, is a remarkable city. It is the third largest city in San Mateo <br />County, enclosing 34.7 square miles and 85,992 natives. During the day this population doubles as <br />people flood in to work at companies like Electronic Arts and Oracle, to eat and shop downtown, or to <br />enjoy pristine weather and nature walking along the Bay trail or hiking in the redwoods. Redwood City is <br />economically, culturally, and geographically unique and flourishing. <br />At the heart of Silicon Valley, this City is poised for significant economic growth. It is one of the oldest <br />cities on the peninsula, with a culturally rich and diverse history. To accompany this economic growth, <br />and to continue its tradition as a place of rich and significant culture, Redwood City is committed to <br />becoming the arts and entertainment destination on the Peninsula. <br />Envisioning a city… <br /> • with dynamic and engaging spaces. <br /> • with public art that is beautiful and initiates meaningful thoughts and discussions. <br /> • that embraces ethnic diversity and gender balance in the artists who produce public works. <br /> • that engages and inspires all corners of the city through public art. <br /> • that supports public art that goes beyond function and decoration. <br /> • that creates a legacy of unique character and strong sense of place. <br />Vision <br />Public Art should open the <br />eyes of the viewer so that <br />they see the city, public art, <br />and the site of the artwork <br />in a completely new and <br />unexpected way each visit.8.A. - Page 10