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28master vision29public art Public art review criteria suggestions
<br /> Artwork should further the vision of the CCC and follow the guidelines of the Commission set
<br />out in the Public Art Master Vision.
<br /> Artwork should be representative of the highest aesthetic and conceptual standards, and have
<br />merit as a work of art, independent of other considerations.
<br /> The artwork should show sensitivity to the aesthetic and cultural traditions of Redwood City, to
<br />its history and to the environmental and geographic characteristics that make it unique.
<br /> The artwork should establish Redwood City as a unique city with a flourishing culture and world-
<br />class art.
<br /> The artwork should be appropriate to, and enhance, the site’s adjacent architecture, landscape,
<br />and hardscape.
<br /> The artwork should anchor and activate it’s site, and enhance the pedestrian/social/public
<br />experience at the site.
<br /> The artwork should be highly visible, accessible and free to all people despite ethnicity, gender,
<br />age, and physical ability.
<br /> The artwork should stimulate meaningful public discourse, thought, congregation, or enjoyment.
<br /> The artwork should enhance a sense of place making and enhance the community’s connection
<br />to the city.
<br /> The artwork should realize cultural and aesthetic diversity through, artist ethnicity, style and
<br />scale, geographic distribution throughout the city.
<br /> The artwork should be relevant in the context of local and national art movements and styles.
<br /> The artwork should present to the local community a diverse range of artists and art styles, and
<br />also present Bay Area artists, styles, and movements nationally and internationally.
<br /> The artwork should further Redwood City as a habitable and attractive place to live.
<br /> For permanent works, the artwork and materials must be structurally sound, have surface
<br />integrity, and a reasonable and appropriate cost to maintain.
<br /> The artwork should be inherently resistant to vandalism, weathering and other damage.
<br /> It should be an appropriate use of public resources, including funding, staffing etc.
<br /> The commissioning, construction, installation, and long-term maintenance of the artwork need to
<br />be within budget.
<br /> The artwork and installation must meet building and construction standards.
<br /> All works of art and design elements must be free of unsafe conditions and factors.
<br /> Art should not be placed where it is overwhelmed by or competing with the scale of the site or
<br />with adjacent architecture, large retail signage, billboards, etc.
<br /> Installation of the artwork should be planned to complement the work and allow for unrestrained
<br />viewing from a variety of vantage points.
<br /> Potential obstruction by growing trees, shrubbery, or future construction should be taken into
<br />account.
<br /> The artwork should not impede the typical uses of the site.
<br /> The artworks effect on the residents, businesses, and pedestrians, should be considered.
<br />Other recommendations and responsibilities for the CCC
<br /> Rename the CCC to the Redwood City Arts Commission.
<br /> Selection process should be based on experience with pre-determined categories: visual artist,
<br />performing artist, arts administrator, architect, at large.
<br /> Recommend use of 1 percent for public art funds to city staff.
<br /> Increase communication to all arts organizations, Redwood City artists, and the general public
<br />through a minimum of 1-2 Art Summits per year.
<br /> Generate quarterly e-newsletters of what’s happening, how to get involved, grant application
<br />deadlines, grant awardees, results from grants given, etc.
<br /> Initiate educational activities such as public talks, symposia, field trips, lectures, and artist
<br />demonstrations.
<br /> Actively promote the Redwood City grant program and assist in the process for interested
<br />applicants.
<br /> Research and reach out to possible funds from individuals, businesses, foundations, etc. to
<br />further the city’s public art grant funds.
<br /> Reach out to educational, after school, and other organizations for possible partnership
<br /> Promote Redwood City art and culture and increase awareness.
<br /> Inspire more people to become involved and direct them to the right contact person,
<br />organization, or activity.
<br /> Reach out to other cities and counties to partner, promote or share information and potential
<br />projects.
<br />Hire Director of Cultural Affairs
<br />It is highly recommended that when funds have been secured a full-time art professional will be
<br />hired as director. In the interim, hourly assistance may be required for more ambitious endeavors. It
<br />is imperative that a person who is educated with visual art, public art, and arts administration be the
<br />point of contact for questions coming from the general public, business leaders, and local government.
<br />Some suggestions for job qualifications and responsibilities are listed below. The director will oversee,
<br />run, and report to Director of Parks, Recreation and Community Services programs such as: public art,
<br />cultural funding, grants, creative place making, special events, cultural facility management, creative
<br />entrepreneurship, and the creative economy. 8.A. - Page 20
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