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signs, and other emerging technologies can be used to disseminate emergency alerts. It is an architecture that unifies the Emergency Alert System (EAS), Wireless Emergency Alerts (WEA), the National Oceanic and Atmospheric Administration (NOAA) Weather Radio, and other public alerting systems into a single interface. Geographical interfaces and other technologies ensure that the emergency alerts are relevant to the area in which you are located. IPAWS allows public safety officials to send life-saving alerts to all the whole community including those with disabilities and those without an understanding of the English language. IPAWS not only delivers National Weather Service and state and local alerts and warnings, but also allows the President to address the American people in the event of a national emergency. 3.10.2 EMERGENCY ALERT SYSTEM (EAS) The Emergency Alert System (EAS) is designed for the broadcast media to disseminate emergency public information. This system enables the President, and federal, state, and local governments to communicate with the general public through commercial broadcast stations. EAS is operated by the broadcast industry on a voluntary basis per established at the local level and follows approved EAS plans, SOPS, and the rules and regulations of the Federal Communications Commission (FCC). EAS can be accessed at Federal, State, and local levels to transmit essential information to the public. Message priorities under the California Emergency Alert Plan are as follows: • Priority One - Presidential Messages (carried live) • Priority Two - EAS Operational (Local) Area Programming • Priority Three - State Programming • Priority Four - National Programming and News State programming originates from the California State Warning Center (CSWC) and is transmitted through the State using the State's California Law Enforcement Radio System (CLERS) VHF/UHF radio relay stations. CLERS is a microwave interconnected radio repeater system with Statewide coverage. It is managed by Cal OES and provides a point-to-point (fixed and temporary mobile base) or dispatch -to - dispatch communications and mobile and portable communications for interagency coordination among State and local law enforcement agencies. CLERS also serves as one delivery method of the EAS for the State and as the alternate alert system for Operational Areas. The State message priorities are as follows: • Priority One - Immediate and positive action without delay is required to save lives • Priority Two - Actions required for the protection of property and instructions to the public requiring expedient dissemination • Priority Three - Information to the public and all others 36