Agmt19 Debra Hall Consulting - Laserfiche WebLink

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EXHIBIT "A" SCOPE OF SERVICES AND FEE Scope of Work: Consultant will provide the Services on an as -needed basis, up to 20 hours a week, as determined by the City Manager or Deputy City Manager. Consultant will physically report to the City and be present in the City office up to three times a week as needed to lead strategic marketing and communications efforts for the City Manager's Office during an interim capacity. Consultant will be available for calls and other work as needed, when not in the office. General Marketing and Communications in coordination with the staff in the City Manager's Office, lead the strategic needs of the City to continue communications and marketing initiatives in an interim capacity, including: • Oversee the City's public communications activities • Supervise the Communications and Community Engagement Analyst and Intern in the City's Communications Office • Coordinate work with the City's Public Relations Consultant • Maintain the production of the City's newsletters and other collateral materials • Assist Redwood City departmental staff and leadership with communications activities related to their ongoing projects and issues • Create and assist in implementing communications strategies, plans, and tactics, and be available to staff on an on-call basis for communications, publicity, or media needs • Produce news releases, speaking/key message points, speeches, support letters, and other written materials for use by staff and leadership • Coordinate with staff in the production, monitoring, and maintenance of City website content for consistency, clarity, timeliness, and appropriateness • Provide media relations and guidance • Provide communications support to the Port of Redwood City and Silicon Valley Clean Water • Coordinate production and placement of display advertising • Be available to act as Public Information Officer on-site in the event of an urgent/emergency issue, organize and implement news conferences, take media calls, provide crisis communications, coordinate and organize the City's efforts to address the media/public communications elements of the issue Graphic Design Projects: • Provide direction over graphic design projects that are currently being developed • Other items as needed. REV: 08-27-19 VR ATTY/AGR.2019.221/Debra Hall Consulting (Page 9 of 10)