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i ��. � _ _ _ <br /> 06/09/2014 <br /> ■ Holiday decorations <br /> ■ Branding of Downtown Redwood City so a positive image is supported <br /> ■ Banner programs <br /> ■ Public art displays <br /> ■ Logo development <br /> ■ Public space design and work <br /> ■ Other marketing and promotion strategies and programs <br /> ■ Management of district identity related services <br /> ■ Signage <br /> PARKING MANAGEMENT 7% <br /> Parking management services are special benefits conferred to property owners based upon <br /> their location within the two Benefit Zones in the CBID. Benefit Zone 1 parcels will pay a <br /> premium on their building square footage to fund the services for Zone 1 valet services as well <br /> as rental of private parking lots to accommodate Zone 1 businesses along Broadway and Main <br /> Streets. All CBID parcels may have special benefit parking management services funded <br /> through the linear frontage costs, which may include other Sidewalk operations services. <br /> Benefit Zone 1 and 2 parcels may determine that they need to manage parking services related <br /> to mitigation of parking from new construction projects that will be occurring predominantly in <br /> the Zone 2 area for at least the next 5 years. Therefore,there will be two distinct levels of Zone <br /> parking management services based upon the special benefit needs of Zone 1, Zone 2 or their <br /> common need for overall parking management services throughout the CBID. Examples of <br /> these special benefit services and costs include, but are not limited to: <br /> ■ District parking valet program (Funded by Benefit Zone 1 property owners) <br /> ■ Rental of private parking lots within Benefit Zone 1 (Funded by Benefit Zone 1 property <br /> owners) <br /> ■ Possible shuttle to peripheral parking structures (provided to property owners in both <br /> Benefit Zones and funded by linear frontage in both Benefit Zones); * <br /> ■ Parking management services district wide, including a shuttle, leased parking (provided <br /> to property owners in both Benefit Zones and funded by linear frontage assessments in <br /> both Benefit Zones); * <br /> ADMINISTRATION AND CORPORATE OPERATIONS: 15% <br /> These are overhead expenses to oversee the implementation of programs and activities in the <br /> CBID. <br /> ■ Staff and administrative costs <br /> ■ Directors and Officers insurance, general liability insurance <br /> ■ Office related expenses, equipment, rent <br /> ■ Financial reporting, accounting <br /> ■ Legal work <br /> RESO.#15347 <br /> MUFF#506 <br />