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AgdaPkt 2020-07-13 Special Joint SA PFA
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AgdaPkt 2020-07-13 Special Joint SA PFA
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Last modified
10/1/2020 9:22:25 AM
Creation date
7/9/2020 6:38:40 PM
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Template:
CC Index
CC Index - Document Type
Agenda Packet
Meeting Type
Special
Date
7/13/2020
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HIGHLIGHTS <br />Art Kiosk <br />Installation Project <br />In January 2019, the RCIA <br />launched the Art Kiosk Installation <br />with an official ribbon cutting <br />ceremony to commemorate the <br />project. Throughout 2019, the Art <br />Kiosk displayed 10 art installations <br />curated by Fung Collaboratives. <br />Located in one of the Courthouse <br />Square kiosks, the project aims <br />to further enhance and beautify <br />the community for residents and <br />visitors —while making downtown <br />an artistic hub for emerging <br />international and local artists to <br />showcase their work. <br />New Window <br />Spectacles <br />On January 13, 2019, the RCIA <br />brought back dazzling window <br />spectacles that lit up storefronts <br />throughout the community. The <br />digital projections were produced <br />by Fresh AV and popped up for <br />residents and visitors to enjoy. The <br />3-D video content projected images <br />that reflected the season such as <br />festive polar bears and snowmen. <br />Launching New RCIA <br />Brand and Logo <br />In February 2019, the RCIA launched a new brand and logo for the RCIA, featuring <br />vibrant pink and yellow colors. Designed in collaboration with Olive Creative Strategies, <br />Inc., the fresh look better represents the organization and its efforts to make downtown <br />Redwood City an even more attractive destination. <br />During 2019, RCIA installed new street pole banners, informational A -frame signs <br />and updated RCIA signage featuring its new logo and brand colors throughout <br />downtown. Additionally, the organization introduced new RCIA clothing and gear for its <br />maintenance workers. <br />The new brand further spanned into the community with pink and yellow umbrellas, <br />new doggie bag boxes, and new AED labels and window stickers for local businesses to <br />display in their storefronts in support of the RCIA. <br />
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