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Marketing <br />•Community Shuttle Naming Contest. <br />•Production and distribution of bi-lingual “how to”flyer about <br />new service including to 8,000 in service area. <br />•Outreach through Fair Oaks Community Center and Senior <br />Center. <br />•Ribbon cutting ceremony on June 20, 2008. <br />•City and Alliance media outreach including Peninsula TV. <br />•City and Alliance links to websites. <br />•Alliance community outreach at 4of July. Parade and North <br />th <br />Fair Oaks Community Fair. <br />RWC City Council Shuttle Presentation –12/15/08 <br />12 <br />PENINSULA TRAFFIC CONGESTION RELIEF ALLIANCE <br />