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<br /> LEAGUE LAUNCHES NEW WEBSITE
<br /> The League's Website is set to go live with a "This change was another example of some-
<br /> major redesign this weekend, offering League thing we learned through our research," said
<br /> members and other Website users an updated Taylor. "Our members and other site users are
<br /> tool to be informed and get involved with League looking for information on issues that affect cities.
<br /> activities on behalf of California cities. Ne needed to do a better job of integrating the
<br /> articles and research available through these
<br /> The new site is the result of more than a year entities with the information we are posting on the
<br /> of research, redesign and reprogramming, with Website."
<br /> the goal of developing a site that is more easily
<br /> navigable for site users. Another change: the opportunities to cross-
<br /> market educational programs and conferences
<br /> "We started throughout the site.
<br /> with surveys of our "All of our municipal
<br /> users, both our � LEAGUE � �:� j departments,
<br /> own staff and our ��. E T l E 5 divisions, policy
<br /> ��.
<br /> members," said �"'"`""" committees and
<br /> League Communi- • �� `�.� � `�"��.'..,".""„'����
<br /> °��� � � caucuses now have
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<br /> M �1 It Ilit'i � Ak�' MF•ml.m
<br /> cations Director w-r---- direct links back to
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<br /> "'"""`°"`"' "`�"'�"""�""' the education
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<br /> "Many people told ���� � � �� ""' » �� � :� ��� «-�°�� pages," said Taylor.
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<br /> us that they simply � � =�u����.�� ��. �•°���-���-� "It now should be a
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<br /> �"""�°�`°"�`�""�""�"`°'°' ""' � lot easier for people
<br /> couldn'tfindthe --°,_.°- �„��.,,,��,,�..,..,.,,,�..,.-. ``�:.�.:�.:�.�.....�<
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<br /> informationthe _......•_ ����r.��.,�.�,,,<..,��.�.... ...�.�:�,�.,,4.�.- .,.,._. ,.
<br /> y . ..�..,,,,,,,�„�,�., ,w , ,�..,,,�_._���.., . interested in a
<br /> needed on the old _ ^��x= a """""""°'° subject area to find
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<br /> site. A follow-up .... """ ; _„�� �-�w � _ everything the
<br /> �
<br /> focus group helped � League is doing in
<br /> us better under- that area: legisla-
<br /> stand that we needed a site structure based on tion, policy development, education or advocacy."
<br /> users' information needs, rather than a site struc-
<br /> ture that paralleled the League's organizational The new site makes use of the League's new
<br /> chart. That's what we're trying to achieve with this logo, and preserves important services such as
<br /> new site." the Legislative Tracking system and the online
<br /> Advocacy Center, through which members can
<br /> The primary navigation of the new site focuses access and send letters to their legislators on
<br /> on areas of activity or interest. The League's priority League issues.
<br /> organizational units -'divisions, departments,
<br /> committees, caucuses, affiliates and specific "We're frankly stitl learning how best to use the
<br /> programs - are available in secondary and tertiary site," said Taylor. "We welcome comments from
<br /> navigation areas. site users, and suggestions on how to make
<br /> better use of the new site structure. We're par-
<br /> The new site also consists of three "zones" - ticularly interested in additiona! content that people
<br /> integrating for the first time the League's Website would like to see on the site. "
<br /> with the Websites for Western City Magazine and
<br /> the League's research arm, the Institute for Local
<br /> Self Government (ILSG). These sites have previ-
<br /> ously been accessible through links on the League
<br /> site, but their products and services haven't
<br /> heretofore been fully accessible as resources to
<br /> League Website users.
<br /> Visit the League's Official Web Site--www.cacities.org PRIORITY FOCUS/PAGE 3
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