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9B <br /> Page 19 <br /> DR.A.FT ECONOMIC DEVELOPMENT IMPLEMENTATION PLAN <br /> Since the City's first economic developrnent strategy,"Redwood City Business Attraction, <br /> Retention and Expansion Study,"was developed in 1996, many of the economic conditions have <br /> changed locaily, regionat,nationally and globally. In 2005,the City retained I.eslie Parks <br /> Consuiting to update the economic devetopment strategy in order to set the strategic direction for <br /> the Economic Development Implementaxion Plan. <br /> The Impiementation Plan consists of objectives and strategies aimed to�'��ieve the overaxching <br /> vision described in the City's General Pian Economic Development Llemen�. The objectives <br /> describe what the City intends to achieve over the next five year�:=xEaic�objective has a series of <br /> supporting strategies that serves as the foundation for the acti�'plan:''T�e action plan, which <br /> will be prepared hy staf'f as part of the annual work plan,d.escribes the c�a�;tt�-day activities and <br /> groups them into programs by assigning responsibility,,��soi�ees,time frai�ii�s,and priorities for <br /> irnplementation. _`� <br /> �, �-, ; 's <br /> OBJECTIVE A: SUSTAIN VISION AND COMMITMEN��R ECONOM�IC'� <br /> DEVELOPMENT[Goal E-1 Business De�elopment Citywide, General Plan <br /> Economic Developm�zrt ElementJ <br /> � <br /> Strategy A-1 Fnnd a cityvv�c�e E�onomic Devel6��nent program <br /> i if <br /> �'. z <br /> Strategy A-2 Inform the e mm�trty ti�cEud�g elected and appointed <br /> a :: :OffIC1aIS�sta�',.a�busines�es`'regarding economic <br /> .;.�}�tr�t>..�: - . <br /> , ' ��velopment � <br /> � ; <br /> Strateg�A-3 Su�part the Grand��ulevard Initiative for El Camino Real <br /> f !� ii� .: is, z..., <br /> „E��; �trategy A 4; �ncour�.gc:i�}�Il development per city plans for EI Camino <br /> �>�°�� ��� <br /> d3 �'#a <br /> � <br /> OBJECTNE :.REVITA�:.tZE DOWNTOWN�Goal E-2 Business Development— <br /> �;,: <br /> `'':;IDowntowr�,�General Plan Economic Development ElementJ <br /> �� �: <br /> xs,,. <br /> Strat�g��B-1 Plan far a ran�e of housing types <br /> :4' <br /> Strategy B-2 Support marketing,promations and events <br /> Strategy B-3 Support commercial facade improvements <br /> Strategy B-4 Encourage the expansion retail and dining options,including <br /> higher end esta.blishments <br /> Strategy B-5 Improve gublic spaces <br /> 1:4EcnDevlED Strategy2005lFinalReportstStrategy.doc page 1 0��3 <br /> As of October 12,2006 <br />