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CALIFORNIA ALLIANCE PROGRAM TO EXPLORE RETAIL DEVELOPMENT THROUGH PUBLIC/PRIVATE PARTNERSHIII S A one -day program on Wednesday, De- cember 3, will explore how the public and private sectors can synthesize community needs and private investment interests, hosted by the California Alliance Program. The Alliance Program is a cooperative effort between the California Association for Local Economic Development (CALED), California Business Properties Association (CBPA), California Redevelopment Associa- tion (CRA), California State Association of Counties (CSAC), Genesis L.A. and the League of California Cities. RDAfrom page 1••••••••••••••••••• McKenzie and Madrid informed the CRA board of the four years of research and extensive study that went into the ballot measure that, if approved, will would require public approval before the , legislature could take the property tax, sales tax, or VLF (or its successor) away from local govern- ments. The initiative also provides additional protection from unfunded mandates. Commenting on the Board's action, McKenzie said: " I am delighted to have our colleagues in redevelopment join us in the fight to let the voters decide whether local taxes, including redevelop- ment funds, should be spent on local or state services. This measure will help us re- establish the separation of sources rule in California that for most of the history of our state distinguished between state and local revenues." The December 3 program will be held at the Renaissance Long Beach Hotel in Long Beach, California, from 8:30 a.m. to 3:00 p.m. Panel discussions will run through out the day, accompanied by a keynote luncheon presen- tation and a development opportunities forum Advance registration is open until November 26, 2003, and can be completed by visiting www.icsc.org or by contacting Lauren Landow at 646.728.3635. John Shirey, Executive Director of the CRA, indicated the board's action paves the way for active involvement by the association and its individual board members in this critical effort. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Economic Development Handbook Economic Development, Business Growth & Decline, and The Strategic Planning Process NEW: A tool to help educate city officials about ways to tackle serious economic policy issues. Plus: • Best practices and case studies • Secrets for developing economic development success • Tools for understanding and analyzing a community's economic base ; • Developing and implementing a strategic economic development plan • Benchmarking tools and tips on putting it alltogether. This publication is available from the League for $15. There is a ten percent discount on orders of five or more. Questions? Contact League Publications at 916/658 -8257 or order online at: www.cacities.org/ ; store. ................................ ............................... PAGE 8 /PRIORITY FOCUS Visit the League's Official Web Site -- www.cacities.org