AgdaPkt 2015-03-23 Closed and Joint SA PFA

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IIIPPP I ll ITY IDENTITY lilKi.1 II 9.A. - Page 14 , 3 tl, ' 1....,. J , i 3 1' ` � � '"y 'FRS,,:JS'� 'S V::__ _..,.. . iiiiii 7.,:lkt,_ , _ ._. ,, ,__ ,J OOD CITY PUBLIC LIBRARY AcnWll ;cis REDWOOD SHOF�ES o 1 11110 t _ ,, 1.. .t.77____7,,,r,..,,v -r rj r _ Public Art Public art may include any art that is placed in a public space or on private property that is accessible to the public. It conveys visual interest and has the ability to provide a unifying theme or identity within a City.Many cities in the San Francisco Bay Area,such as San Francisco,Alameda,and Palo Alto,have adopted programs that require developers to either install art work,subject to local review and approval,or to pay a fee equivalent to a certain percentage of development costs that the municipality can use for public art projects. "Community Project" Fund The City currently has a Community Improvement Grant Program that helps to fund neighborhood projects, such as community gardens and recreation equipment in neighborhood parks.Developers could provide benefits in the form of donations to this program,which would allow increased funding for a wider range of projects that meet certain defined community goals and priorities.Regular meetings with community members would be held on an annual or semi-annual basis to help identify and prioritize projects that should receive funding. Facade Improvement Program Simple changes to a building's facade can signal positive change and often stimulate similar improvements in neighboring buildings.Facade improvement programs are created to encourage property owners and businesses, generally within specified areas,such as downtown or in business districts or corridors,to improve the exterior appearance of their buildings and storefronts.Many cities have these programs,which typically provide funding through matching grants or short-term,low-interest loans.Redwood City previously used redevelopment funds to provide assistance for facade improvements but no longer has such a program.Financial assistance for such im- provements could also be identified as part of a Community Benefits program. Community Facilities Funding for the development of new community facilities and upgrades to existing public facilities in the City, such as libraries and community centers,is currently provided through the City's Capital Project Fund.Additional funding for upgrades to development of new community facilities could be provided through money collected through a Community Benefits program.