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1 Winslow Street Development, Redwood City 8.A. - Page 193 <br /> c. It is recommended that any addition to this structure conform to the "Neoclassical" <br /> architectural character regulations found in Section 2.9. <br /> d. Additions to this structure should use colors, materials, and ornamentation compatible to <br /> but clearly differentiated from the historic facade. <br /> e. Alterations to non - historic storefront elements within historic facades should be done in a <br /> manner that is stylistically compatible with the historic facade, and new signage on historic <br /> facades should be compatible with the architecture of the historic facade in terms of colors, <br /> materials, size, placement, and style. <br /> J) 2317 Broadway (The Sequoia Building / Originally Montgomery Ward) <br /> The following historic resource preservation standards and guidelines shall pertain to new development <br /> on assessor's parcel number 052 - 362 -080. <br /> 1. Standards <br /> a. The historic Broadway facade, with the exception of non - historic storefront elements, shall <br /> be retained and should not be modified in any significant way. <br /> b. No less than 75% of historic exterior walls shall be retained. <br /> c. Addition Setback: No addition to this property shall encroach within 40' of the Broadway <br /> facade. <br /> d. Addition Height: No addition to this property may exceed the height of the historic structure <br /> by more than 1 story. <br /> 2. Guidelines <br /> a. Surviving historic interior features should be preserved. <br /> b. The massing of additions to this structure should consist of simple, traditional volumes <br /> similar to those of the resource. Highly stepped or irregularly shaped additions are not <br /> recommended. <br /> c. It is recommended that any addition to this structure conform to the "Neoclassical" <br /> architectural character regulations found in Section 2.9. <br /> d. Additions to this structure should use colors, materials, and ornamentation compatible to <br /> but clearly differentiated from the historic facade. <br /> e. Alterations to non - historic storefront elements within historic facades should be done in a <br /> manner that is stylistically compatible with the historic facade, and new signage on historic <br /> facades should be compatible with the architecture of the historic facade in terms of colors, <br /> materials, size, placement, and style. <br /> The regulatory requirements for new construction adjacent to the identified Historic Resources are <br /> defined in Book II, Section 2.1.4 (D) Mitigation of Impacts of Development on Properties Adjacent to <br /> Historic Resources, which state: <br /> Projects on properties located directly adjacent to an historic property as designated on the Historic <br /> Resources Preservation Regulations Map shall comply with the following regulations: <br /> ARCHIVES & ARCHITECTURE <br />