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;Y .;1 �. SPECIAL ORDER OF THE DAY AND PUBLIC HEARING (continued) 1. (continued) Ralph Garcia, 522 Beresford, stated that as a result of the yellow page rearrange- ment, he will have to spend an additional $200 per month to reach the same market he has now. He said he has no business in Menlo Park or Palo Alto and opposes the rearrangement. Ellis Rothers, Rothers Sewing Machines, 671 Laurel, San Carlos, questioned the va idity o the .Telephone Company shopping survey from the point of view of advertisers who pay for the yellow page space. He suggested the split of the San Carlos, Belmont, Redwood City business area is a device of the Company's to raise advertising prices, observing that he will have to advertise in two books now. Cliff Silliman, 704 Maple, advised that the local Ministerial Association will have to do church advertising in two directories, since most of the churches are in Redwood City,. but the congregations come from San Carlos also. He stated that none of the local congregation members come from Palo Alto or farther south. John Mannin , Manning's Florist, El Camino Real, objected to the rearrangement of th�w pages directories because San Carlos, Belmont and Redwood City are the sources of his business, and he gets no business from Palo Alto. He stated that he will now have to advertise in two directories and will probably have to decrease his ad size in order to meet his budget for his small business. Mayor Rhodes invited anyone else present who wished to apeak to do so. No one else wished to speak. MOTION: Norris/Leipzig to direct the City Attorney to undertake whatever legal action is necessary to petition the Public Utilities Commission to reconsider granting the Pacific Telephone Company the right to rearrange the yellow pages directory for the following reasons: i. advertising costs to the small businessmen in Redwood City will substantially increase; 2. the survey neglected, by design, to survey the small businessman as to his advertising needs; and � 3. the rearrangement does not recognize Redwood City as the County Seat � and this telephone gerrymandering does not serve the shopping interests of Redwood City residents. AMENDMENT: Biagi, accepted by Norris/Leipzig, add: 4. the division is not in the best interest of the citizens of San Mateo County who must now research three books to look for a merchant or service. Carried unanimously as amended by roll call vote. (MINUTE ORDER N0. Z9-223) (Council recessed from 9:00 to 9:05 p.m.) ---------------------=---------------------------------------------------------------- Reg.Mtg. 12/3/79 Page 3