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ATTY/AGR/2016.252/MAGICAL BRIDGE PLAYGROUND <br />REV: 09-08-16 MK <br />Page 9 of 23 <br />Bridge marks, solely to promote and solicit donations for the Project prior <br />to the Opening Event. <br />iii. Signage. At any Magical Bridge Playground, City shall display and <br />maintain a sign, at City’s expense, not less than ten (10) square feet in size, <br />including Magical Bridge’s name and at least one Magical Bridge Mark. <br />City shall comply with any reasonable requests by Magical Bridge for <br />modification of a sign posted pursuant to this Section at Magical Bridge’s <br />expense including, but not limited to, removal of the existing sign, <br />materials, installation, and purchase of the new sign. <br />iv. Magical Bridge Playgrounds Only. City shall not display Magical Bridge <br />Marks on or in relation to any playgrounds that do not have a Final Design <br />Certification, or whose Final Design Certification has been revoked by <br />Magical Bridge as provided above, except that City may use Magical Bridge <br />Marks in communications and materials, in any medium, involving both <br />Magical Bridge Playgrounds and other playgrounds where the Magical <br />Bridge Playgrounds are clearly identified as such. <br />v. Revocation. <br />1. If City alters any Magical Bridge Playground in any manner such <br />that the playground no longer meets the Magical Bridge Standards, <br />Magical Bridge may revoke the Final Design Certification and <br />City’s ability to use Magical Bridge Marks in relation to that <br />playground. Magical Bridge shall give City thirty (30) days’ notice, <br />and meet and confer in good faith with City, prior to revoking any <br />Final Design Certification. Revocation of any Final Design <br />Certification shall not affect City’s rights to use Magical Bridge <br />Designs. <br />2. At any time, City, at its sole discretion, may void any Final Design <br />Certification for any Magical Bridge Playground in Redwood City. <br />vi. Goodwill. Subject to all rights granted in this Agreement, City agrees that <br />(a) as between the parties, all rights in and to Magical Bridge Marks and the <br />goodwill associated therewith are owned by Magical Bridge, (b) City will <br />do nothing inconsistent with such ownership, (c) all uses of Magical Bridge <br />Marks shall inure to the sole benefit of and be on behalf of Magical Bridge, <br />(d) City will not challenge or assist others in challenging the validity of such <br />Magical Bridge Marks or attempt to register in any jurisdiction any <br />confusingly similar marks, and (e) any use of the Magical Bridge Marks <br />shall be in accordance with Magical Bridge’s trademark guidelines, <br />attached hereto as Exhibit D, and incorporated by reference. <br />C. Publicity. Any publicity or press releases with respect to the Project or Services <br />shall be under City’s sole discretion and control. Magical Bridge shall not discuss <br />6.1.N. - Page 12