AgdaPkt 2002-06-03 - Laserfiche WebLink

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iREPOR T To the Honorable Mayor and City Council From the City Manager June 3,2002 Subject Appeal of a sign permit denial by the Architectural Review Committee (ARC) for an exception (per Section 3.79(c) of the Redwood City Sign Ordinance) to permanently keep a nonconforming freestanding sign at 1630 Broadway (Redwood General Tire Company). Recommendation Uphold the decision of the ARC to amortize an existing 26 foot tall freestanding sign over a 7-year period (meaning the sign would have to be removed by June, 2006). Background The Redwood City Sign Ordinance was adopted June 28, 1999 after several public hearings and was followed by a Citywide mail out of notices to all City businesses in May, 2000. Enforcement of the Ordinance was initiated in July, 2000. Per recommendation of the City Council, compliance Notices are currently being sent out according to a planned two-year enforcement program. The applicants and owners of the Redwood General Tire Company at 1630 Broadway were notified on January 28, 2002 that their business site contained several sign code violations. The violations included exceeding the maximum allowed site signage square footage for. the property and a nonconforming freestanding sign. The applicant subsequently submitted a sign permit application requesting an exception to the Sign Ordinance in order to permanently keep all existing signage. That application was reviewed by the ARC on March 12, 2002 (see attachment 1) and was denied the exception to retain the freestanding sign. The ARC also required that the applicants comply with the maximum signage area requirements prescribed by the Ordinance. The applicants received a Notice of Official Action with related findings on March 13, 2002 (see attachment 2), and filed an appeal with the City Clerk regarding this matter on March 15, 2002. The applicants are in agreement regarding the removal of any excessive site signage from the subject property. The sole reason of this appeal is to retain the nonconforming freestanding sign. Redwood General Tire Company is located in the General Commercial District ("CG") on the east side of Broadway, one lot north of the Chestnut Street intersection. The main building fronts on both Broadway and Marshall streets (see photo, attachment 3). The site signage consists of the following: · One freestanding sign (double pole design, 120 square feet, 26 feet tall) identifying the company name with five smaller miscellaneous signs near the base. · Four painted wall signs (totaling 196 square feet).