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decision makers are far removed from field operations and irrigation performance <br /> lags. It is at these neglected sites that water surveys might be most beneficial. <br /> Hence, contractor will target surveys toward those types of sites where <br /> information is available and when possible savings can be identified. <br /> <br />Task 2.3. Marketing <br /> <br />Contractor will market the water use survey services primarily through the water use <br />budgets. Contractor will use the targeting criteria from Task 2.2 as part of our approach. <br />On the water budgets of selected sites, contractor will market the program as a flee <br />service to them to get their water use more inline with their water use budget. The water <br />survey is the action they take. The water use budget will contain information on how to <br />contact contractor via a toll free number to sign up for a survey. <br /> <br />Also, the participating members can be used to channel survey sites to contractor. <br />Members may know of inefficient sites and/or advertise the survey service via water bill <br />inserts or newsletters. In addition, in the past contractor has identified additional sites by <br />working with landscape contractors that service multiple sites within the BAWUA <br />boundaries. Contractor must send a Service Confirmation Form to participating members <br />prior to providing any service directly to customers. Participating members will have <br />five days from receipt of the Service Confirmation Form to reject service. <br /> <br />Task 2.4. Survey Implementation <br /> <br />The biggest cost component of a survey program is the labor involved in its day-to-day <br />administration (e.g., scheduling surveys with customers) and actual field work. <br />Contractor will offer a complete "turnkey" survey program service. The type of surveys <br />outlined are a distillation of 15 years experience in delivering survey services to many <br />water member agencies and their customers. <br /> <br />To be cost effective, contractor proposes to conduct four levels of surveys. <br /> <br /> 1. Introductory Survey. All sites requesting a survey will obtain an Introductory <br /> Survey. An Introductory Survey includes a site visit, landscape area <br /> measurements, discussion with site representative, and a calculation of potential <br /> water savings. <br /> <br /> 2. Full Survey. For those sites with significant potential water savings, contractor <br /> will conduct a Full Survey. Full Surveys include a technical review of irrigation <br /> equipment, distribution uniformity analysis, development of irrigation schedules, <br /> a detailed survey rePort, and a follow-up telephone call within three months of <br /> initial visit. The report serves the dual purpose of informing the decision-maker as <br /> well as directing field staff. It is particularly important to document equipment <br /> problems because some excess water use is tied to ineff ~ iencies in irrigation <br /> systems. When feasible, a full survey will be conducted right after the <br /> introductory survey. <br /> <br /> A-5 <br /> 961514.0 4 <br /> <br /> <br />