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<br /> <br />RE: JEFFERSON AVENUE TRAFFIC SAFETY IMPROVEMENT <br />PROJECT – PROJECT DEVELOPMENT SUMMARY MEMO <br />January 12, 2026 <br /> <br />Malahat Owrang, Principal Transportation Planner <br />City of Redwood City <br />Engineering & Transportation Department <br />1017 Middlefield Road <br />Redwood City, CA 94063 <br /> <br />This memo documents how the Jefferson Avenue Traffic Safety Improvement Project progressed from early <br />concept design alternatives presented to the community in Spring 2025 to a preferred alternative, and how public <br />and stakeholder feedback shaped the decision-making process. <br />Jefferson Avenue is a key connector in Redwood City, carrying between 16,000 and 20,000 vehicles per day and <br />connecting residents to a wide range of community amenities and services. Community members have called for <br />safety improvements that support the City’s long-term vision for the corridor. <br />In November 2024, the City launched the Jefferson Avenue Traffic Safety Improvement Project to address traffic <br />safety concerns and other public priorities along Jefferson Avenue between Oak Ridge Drive/ Farm Hill Boulevard <br />and El Camino Real. The project is identified as a Tier 1 neighborhood priority in RWC Moves, the Citywide <br />Transportation Plan. <br />Recent investments along the corridor include a new traffic signal and curb extensions (bulb-outs) at Cleveland <br />Street and a HAWK signal (also known as a Pedestrian Hybrid Beacon [PHB]) at Clinton Street. With an upcoming <br />pavement project, the City is pursuing the opportunity to incorporate additional bike and pedestrian upgrades, such <br />as improved crossings, higher-quality bicycle facilities, and traffic-calming measures throughout the corridor. <br />Early Concept Design Alternatives (Spring 2025) <br />In Spring of 2025, the project team prepared an Existing Conditions Report and developed three early concept <br />design alternatives that were presented to the Transportation Advisory Committee (TAC) on March 13th, 2025, and <br />at a community meeting held on April 29th, 2025. The meeting notice was mailed to 2,400 addresses (including both <br />owners and occupants) within one block on two sides of the project corridor. <br />In March 2025, the project team, in coordination with the County Office of Education attended a school walk audit <br />for the Orion School to receive feedback from the school community. <br />Click here for a summary of existing conditions Board <br />Click here for Existing Conditions Technical Memo <br />The following summarizes the three alternatives and the key community feedback received for each. <br />Alternative 1 focused on enhanced access and crossings for pedestrians and bikes and used median crossing <br />islands, curb extensions, ADA curb ramps, and PHBs to create safer crossings at intersections. Medians and <br />crossing islands introduced horizontal deflections (a design feature that alters the straight path of travel) along the <br />360 22ND STREET 510.298.0740 <br />SUITE 501 TOOLEDESIGN.COM <br />OAKLAND, CA 94612 <br />11.B. - Page 11 of 17 <br />188