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7B Page 34 ~ IMPLEMENTATION PRIORITIES --------------------- This final section provides a framework for the ongoing process of prioritizing program efforts. In the work plan for the Strategic Plan, the consulting team was asked to "make recommendations as to the most effective priori- ties for the Alliance to pursue to achieve reductions in single occupancy vehicle travel and facilitate mobility op- tions." Prioritization Framework At the Board retreat on October 22nd 2009, a list of prioritization questions were presented that should be utilized an ongoing checklist for considering Alliance program priorities. The list has been updated based on input during the retreat and further considerations by the consulting team. I. Is the program consistent with the obligations in the Alliance's funding agreements? 2. Does the program relate to the Alliance's new mission and program areas? 3. Who is the primary client? Employers, commuters, schools. etc.? 4. Can the program be evaluated using the Alliance's new measures of effectiveness? S. What is the relative effectiveness in meeting program objectives and minimum performance standards compared to other existing and poten- tial Alliance programs? 6. Is the program currently fully funded? 7. If not, are there indentified funds to support the program? 8. Does the Alliance have the internal capacity to achieve the goals of the program? This priority-setting framework can be used as a tool in preparing the budget and work plans for existing programs and also to consider new program proposals and ideas. During the Strategic Planning process, stakeholders told the consulting team that the Alliance was not focused enough and staff resources were spread too thin. An- swering the above questions in a systematic way for both existing programs and potential new program ideas pro- vides the means for staying focused and not straying from the adopted Mission Statement. Priority Considerations Not all of the questions in the prioritization framework will have the same weight. The most important consider- ations are as follows: I. Contractual Obligations: The contractual obligations of the Alliance funding agreements need to be considered first. Most of these funding agreements are specifically targeted to implementing robust commute alternatives pro- gram through employers in Program Area I and commuters in Program Area 2. 2. Cost-Effectiveness: Another Important con- sideration is the relative cost-effectiveness of the strategies. While the costs for different program areas are not currently all segregated, there are cost-effectiveness indicators from the Alliance, SMCTD and BAAQMD, The most exhaustive 32