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7B Page 35 PROJECT TYPE # EVALUATED MEAN $ per ton MEDIAN $ per ton EMISSIONS REDUCED EMISSIONS REDUCED Regional Rideshare 7 $111090 $71791 Car/vanpoollncentives 8 $171307 $15,533 Local Rideshare Prog. 1 $19.434 $19,434 Bike Paths/Lanes 27 $124.747 $371683 Bicycle Parking 5 $1591257 $681944 Van/buspool Programs 6 $791891 $70,772 School Carpool Match 4 $141.192 $80,231 Source: ICF Consulting, Performance Review of Selected TFCA Project Types, for the Bay Area Air Quality Management District, August 2006. study of the relative effectiveness of transporta- tion demand management programs was a 2006 study by ICF Consulting on behalf of the Bay Area Air Quality Management District that evalu- ated 73 programs based on cost-effectiveness per ton of emissions reduced. In order of ef- fectiveness, the following were the key results of the analysis: The difference between mean and median cost per ton of emissions reduced show that overall program design is very important in cost-effec- tiveness outcomes. The Alliance recently completed a cost-effec- tiveness report for TFCA funding it receives. For employer outreach and incentive programs (excluding the shuttle program), the total cost- effectiveness was $10,745 for the TFCA funding. This is excellent overall cost-effectiveness. While cost-effectiveness data was not avail- able for the Caltrain shuttles, seven employer- based BART shuttles had a cost-effectiveness of $37,757 per ton of emissions reduced.7 As suggested in earlier sections, it would be helpful if the Alliance were to isolate the cost per program area. While it may be difficult to allocate the employer outreach efforts to specific programs, developing a methodology based on a simple time and motion analysis of staff time over a sample week each quarter would provide the Alliance Board and staff a better basis for evaluating priorities based on cost-effectiveness. Simple cost-effectiveness is not the only tool for decision-makers to determine priorities. With slight changes in existing follow-up survey, It would also be possible to conduct more rigorous economic analysis including benefit/cost analysis of the different Alliance programs. The Transit Cooperative Research Program has developed fairly straightforward methodologies for such analysis in nationwide research. This allows the 7 Spreadsheel on emissions reduced provided by Richard Cook, by emaH, 11/16/09. 8 Crain & Associates, Inc., Using Public Transportation to Reduce the Economic. Social and Human Costs of Personal Immobility, TCRP Report 49. Transportation Research Board, Chapter 4. 1999. 33