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The "How to" brochure will be either distributed in person or mailed to our customers. It will be in two-colors; we will provide Spanish versions and circulate those in areas that are predominately Hispanic. We will print 100,000 copies of this in order to have some available at city halls, libraries and community centers. We also will distribute these to realtors as part of the information they routinely give new homeowners. We Will prepare articles for newsletters that will describe the program and provide updated information on material diverted from the landfill. The newsletter will keep the public aware of the program and the need to support it. We have found that highlighting actual users is an excellent public education tool resulting in sustained or new participation by our customers. As part of the public education program, we envisiOn: [] Utilizing the 10-day San Mate° County Fair & Floral Fiesta in San Mateo to conduct a demonstration of yard waste pick-up and backyard composting along with the distribution of handouts to those attending. The exposure to some 130,000 fairgoers will provide an excellent opportunity to demonstrate the program and inform the public about its pending implementation in BFI's service jurisdictions. MOBIUS, BFI's recycling mascot, will be available to meet the publiC. As part of the public education program, BFI will continue the MOBIUS curriculum into the area's public schools. [] Appearing before homeowner associations, civic groups, service clubs and other association meetingsto educate the citizens on the program. Speakers will also be available for schools. [] All local media, including newspapers, radio stations and TV stations, will receive our press packet announcing the program. Newspaper advertising will feature community leaders from each of the areas that have a weekly or daily newspaper advocating the new composting program.