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Materials submitted by Jeff Filippi: A petition in support~ of'the "Sign of OUR Times Project" 12 Letters in support of the Arch Sign 5 letters in support of the Arch sign from other cities with sign arches Copy of a book "Arch Rivals" by Bernard C. Winn Acting Community Development Director Patterson introduced Terry Bottomley, of Freedman, Tung and Bottomley, who presented slides and descriptions of the proposed improvements and entry features programs, including amendments made after the last Council discussion, and materials. Mr. Bottomley described the programs as intended to project the unifying historical qualities of Redwood City with the energy and revitalization of today. Mr. Bottomley added that the programs were not intended to draw people into the downtown, but were symbols, setting apart a very important part of Redwood City. Director Patterson described opening up Hamilton, improvements on Winslow including two-lane striping, bicycle lanes, a median, parking spaces, lighting, trees and uniting the downtown and Sequoia Station. Director Patterson asked the Council to consider these projects as two separate programs. Council, staff and Mr. Bottomley discussed the proposals in depth, including the other signs in the City, a new logo to provide consistency, and the role that CalTrans plays in these developments. Councilmembers asked Mr. Patterson to keep them apprised of the progress with CalTrans in resolving improvement issues. MEMO 11/16/93 Mayor Buchan invited anyone who wished to speak to this issue to please come forward. The following people addressed the Council: Loretta Thomas, Broadway merchant, stated she saw the proposed programs as progress and capturing the momentum of Sequoia Station, and added that the signs would be a major improvement. Ken Rolandelli, Oregon Avenue, Redwood City, spoke in favor of keeping the arch signs, as they are very popular, and the cost would be the same as a traffic signal. Anthony Villareal, Devonshire, Redwood City, spoke in opposition to the features programs, stating signs won't attract customers, they were not major landmarks, and questioned whether spending $1.3 million on cosmetics was the best way to spend the City's money. Joe Steinfeld, Main Street merchant, spoke in opposition to the signs and monument proposals and called the program a costly boondoggle. Michael Hitchcock, Redwood Avenue, Redwood City, spoke in opposition to the proposals and stated they would not draw customers to the downtown area and in years to come the City would be criticized for spending this Regular Meeting Minutes November 15, 1993 Page 6 MINUTE BOOK NO. 52 Page No. 49 ---..