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7.D. - Page 2 <br /> The Culture and Arts Element in Redwood City's General Plan sets forth the following <br /> Goals and Programs: <br /> • Goal BC-11: Establish Redwood City as the pre-eminent location for arts and <br /> culture on the Peninsula. <br /> • Program BC-42: Public Art Program. Create vibrant and appealing public <br /> spaces by integrating art into new development and existing sites. <br /> • Program BC-42 Funding Sources: Annual City Art Funding, Grants, Developer <br /> Fees, and Fundraising. <br /> The Civic Cultural Commission and the Public Art Task Force recommended that staff <br /> research the viability of creating a public art program, identify best practices used in <br /> other cities, and consider assessment of a determined percentage of fees on both City <br /> capital projects and on commercial development projects. Staff found that many cities <br /> in the Bay Area and across the country have established similar policies through the <br /> adoption of Ordinances that address ongoing funding sources for public art efforts. <br /> Staff specially researched examples from the cities of Berkeley, Los Altos, Mountain <br /> View, Palo Alto, Santa Cruz, Seattle and Walnut Creek. <br /> Further, in 2015, the City initiated the "Partnership Redwood City" public outreach <br /> process, asking residents their opinion of what are the most important things to ask of <br /> developers when building in Redwood City. The two most mentioned issues were <br /> "Housing" and "Public Art". The City Council approved the Affordable Housing Impact <br /> Fee Ordinance at their meeting on December 7, 2015. The proposed ordinance <br /> addresses the second item, "Public Art," identified by residents. <br /> ANALYSIS <br /> The City Council has committed to public art over the years and on many levels, <br /> including appropriating funding to the Civic Cultural Commission to distribute art grants; <br /> funding numerous mural projects; engaging residents to support cultural events and art <br /> initiatives; establishing the Public Art Task Force; adopting the Culture and Arts Element <br /> in the General Plan; and adopting the Public Art Master Plan. Much like what many <br /> other cities have recognized, the City Council values what public art brings to a <br /> community, such as: <br /> • Promoting vibrancy and improving the quality of life <br /> • Defining cultural uniqueness and sense of place <br /> • Building community <br /> • Improving the image, environment and character of the City <br /> • Illuminating the diversity and history of the community <br /> • Creating and nurturing positive community interactions and conversation <br /> • Fostering the economic development of the community <br /> To achieve these goals staff recommends adopting the proposed Ordinance. The <br /> requirements of the Ordinance are substantially similar to those imposed by other cities. <br />