AgdaPkt 2016-10-17 Closed and Special Joint SA PFA

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B.B. - Page 9 isportation Plan: Scope of Work October 2016 Page 4 of 21 Task B.3:Web Presence and Social Media In coordination with the City's website and social media channels, Fehr & Peers will develop a project website, interactive web map, and social media material to provide engagement opportunities beyond in-person meetings and events. The website will be developed in WordPress and include seven to nine pages. It will feature a social media widget to display feeds from relevant hashtags and social media handles, and a calendar to advertise key project events. It will also include a link to the interactive web map(see below). Much of the website will be dedicated to educational materials related to the existing context of Redwood City, and the costs and benefits associated with various recommendations and investment scenarios.A Spanish language version of the project website will also be developed.As an optional task,this educational material can be "gamified"to allow enhanced interaction. After the initial website launch, we will update the website monthly with fresh content throughout the course of the Plan development. We will respond to one set of consolidated comments on the draft website design and any new website content. We will create an interactive webmap to allow community members to note a location and place a comment about mobility experiences at a given location. We expect to use the webmap in two to three rounds: • During existing conditions, to get input on issues and opportunities present in the City • Once we have draft recommendations, to get input on which recommendations resonate and also on priorities • With the final plan, to present a series of"story maps" to display key content We will respond to one set of consolidated comments on each webmap round. Fehr& Peers will use Redwood City's social media platform to advertise the public outreach events and publicize the web-mapping tool. We will provide branded material monthly for postings by the City to keep a strong social media presence. Unless otherwise noted, we have assumed all outreach, social media, and webmap material will be in English. Deliverables: Draft and final website and monthly web updates. Draft and final webmap (three rounds). Monthly social media material for City postings.