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<br />7A <br />Page 2 <br /> <br />2. Content-based regulations have been eliminated, except as they relate to "off- <br />site advertising" (i.e. signs which identify or advertise a business, product or <br />service which is sold or offered elsewhere than upon the same property where <br />the sign is displayed) ; <br />3. The amortization periods for non-conforming signs (i.e. a time period allocated <br />for the abatement of signs that were legally permitted in the past but that no <br />longer conform to current signage regulations) have been extended to conform <br />to State standards; <br />4. Commercial messages on signs can be substituted for messages that are non- <br />commercial in nature (a restaurant could change its sign message advertising its <br />business name, to a message reminding the public to vote, for example) <br /> <br />Alternatives <br />1. Approve the sign ordinance as proposed. <br />2. Modify the sign ordinance. <br />3. Refer the sign ordinance back to Planning staff with alternate direction. <br /> <br />Fiscal Impact <br />If the proposed sign ordinance is adopted, then additional sign code enforcement <br />resources may be anticipated in 2011 and 2015 for active enforcement of non-conforming <br />signs, at Council's discretion. There is no other fiscal impact anticipated for the City. As in <br />the past, staff will continue to enforce non-conforming signs based upon complaints <br />received or applications for new sign permits. Planning and building application fees will <br />continue to contribute to the cost of design review and inspection of signs. <br /> <br /> <br />f:~ <br />Peter Ingram . <br />Community Deve'. pment Director <br /> <br /> <br />Attachments: <br />1. Proposed Ordinance, under separate cover <br />2. City Council report of March 26, 2007 <br />3. City Council meeting minutes, in Council packet <br />4. Updated Inventory of Non-conforming Signs <br />5. Meeting notes from February 6, 2007 Downtown Business Group meeting <br />6. Sign in sheet and notes from January 9,2007 sign ordinance workshop <br /> <br />4/13/07 <br />