Agmt20 County of San Mateo and RWC Public Library

Browse Search

Outcome: Contractor will distribute linguistically tailored messaging materials to residents to conduct Census outreach and education, revising messaging material as needed based on feedback from partners and constituents. Plan 5: Contractor, at Contractors expense, will print Census 2020 outreach materials and distribute to partners and the community. Also use social media, traditional media, technology, canvassing, and public service announcements to educate community. Outcome: Contractor will reach and educate the hard to count/least likely to respond communities, utilizing outreach and social media platforms. The goal is to reach thousands of people through printed materials, social media; technology, traditional media, canvassing and public service announcements. Plan 6: Contractor will receive from the County a Mobile Census Kit which to support outreach. Outcome: Contractor will use these kits when participating in outreach activities Plan 7: Contractor will, when appropriate, refer residents to the local QAC/CAK. Outcome: Residents will receive assistance in completing the census in person. B. Program Reporting and Evaluation Requirements: Contractor will plan and monitor outreach activities using tools provided by the County. Contractor will gather and report in a form acceptable to the County metrics to track progress in educating, motivating, and activating residents to participate in Census 2020. Reporting metrics will include (when appropriate and/or available) at a minimum, the following: • Number, type, and locations of events/outreach efforts attended and/or hosted • Number and characteristics of neighborhoods canvassed • Number and characteristics of people reached • Number of people who sign up for campaign communications • Number of people who pledge to complete census • Number of people who are directed to support TampN!2 L'•,SiOu N,,=In',: 15, 2310 Page 14 ATTY/AGR.2020.048/2020 Census - County of San Mateo (Page 14 of 18)