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further assumes that the wider public will be actively encouraged to attend these workshops through e-notices, fliers, website .updates, and stories in local newspapers (See Tasks 3.6,3.7, and 3.9 for additional detail on these media). To create an atmosphere most conducive to broad participation, CirclePoint recommends that such workshops blend both plenary presentations and discussion along with interactive, open-house exhibits. Working with technical content provided by Hogle-Ireland and City staff, CirclePoint will work closely with the city to determine the most appropriate workshop format and "treatments." This will include preparing and updating a detailed, step by step workshop preparation guide that assigns responsibility and dates to all key activities. For all workshops. CirclePoint will prepare the workshop treatment as well as workshop agendas, PowerPoint presentations in conjunction with Hogle-Ireland and City staff), comment cards, one or more comment stations, and workshop summaries. CirclePoint will also prepare poster exhibits for the comment stations (with technical content and input from Hogle-Ireland and input from City staff) within the workshop printing allowance set forth in the budget. Circle Point will also provide advice to staff on logistical arrangements such as childcare, catering, giveaways, and other efforts to increase attendance, but the budget assumes that City staff will execute such logistical tasks. CirclePoint's budget assumes participation of2 t03 people to help staff each event. CirclePoint anticipates City planning staff and Hogle-Ireland staff will be available as additional staff resources at large events. SpeCific roles for each person will be clearly outlined in advance within each workshop treatment. As these workshops will be held in conjunction with regularly scheduled meetings of the Council, Commission, and/or General Plan Committee, CirclePoint assumes the leaders of these bodies would play at least an initiating role in workshop proceedings. CirclePoint anticipates it would provide lead meeting facilitation and recording services at these workshops. CirclePoint assumes Hogle-Ireland and City planning staff will serve as technicaVlogistical information resources at each meeting. CirclePoint assumes that City graphics staff will prepare and distribute any workshop announcements/invitations, including "save the date" notices that would be separate from fliers and communications discussed in tasks 3.6 and 3.7 below. However, CirclePoint has included the preparation of up to three engaging post-card notices as an optional task. This optional task budget assumesCirclePoint would develOp camera-ready artwork and that the City will handle the cost of printing, mailing and postage of any such invitations. 3.6 Fact Sheet and Newsletters/Updates CirclePoint will prepare an engaging fact sheet at the beginning of the project that reintroduces people to the General Plan, provides an overview of what's been done to date and what we still need to develop, and the ways people can learn more and provide input. This piece will be designed so it worksasa self-mailer and something that can be handed out at meetings and posted on the webpage. Content for the fact sheet and updates will be largely derived from technical information developed by Hogle-Ireland and City staff. City will be responsible for distribution. In addition to the initial fact sheet, CirclePoint will' prepare up to three General Plan Newsletters/Updates that can be mailed (and e-mailed-- see'Task 3.7 below) to as wide a distribution list as possible. Anticipated timing and generalized content of the fact sheet/updates SCOPE OF SERVICES Redwood City General Plan January 11, 2008 Page 7