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Agmt08 Hogle-Ireland, Inc
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Agmt08 Hogle-Ireland, Inc
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Last modified
12/2/2008 12:32:59 PM
Creation date
2/26/2008 10:04:27 AM
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Agreement
Contractor Name
Hogle-Ireland, Inc
PROJECT NAME
General Plan
RMP File Number
304
Date
2/21/2008
Reso Ref
14836
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<br />are as noted below. <br /> <br />The initial fact sheet will reintroduce the General Plan process to the community at large, explain <br />areas of consensus, and outline the potential "transition areas. in the City, providing descriptive <br />and photographic examples where appropriate. CirclePoint anticipates the release of this fact <br />sheet within Wave 1. <br /> <br />Update 2 will highlight .key findings of the background analysis -and pose questions as to how <br />these findings might affect the development of scenarios for the change areas. CirclePoint <br />anticipates this fact sheet would be released between Waves 1 and 2. <br /> <br />Update 3 will present the Citywide alternatives (the What If? scenarios) for land use, <br />transportation and housing. The content within this fact sheet will mirror the materials presented <br />to affinity groups within Task 3.4 above. CirclePoint anticipates the City's release of this fact <br />sheet prior to the meetings with affinity groups, such that the broader public has a first chance to <br />see the scenarios. <br /> <br />Update 4 would showcase the preferred future scenario, as is expected to be determined <br />following completion of Wave 2 outreach activities. This final fact sheet can be expanded into a <br />"gazette" format that can serve as an "evergreen" ongoing outreach tool; in essence a citizen's <br />guide to key changes and goals of the new General Plan. <br /> <br />The fact sheet and updates will provide basic information regarding City staff contacts and the <br />General Plan websiteas resources for additional information. <br /> <br />Circle Point will provide up to two administrative draft fact sheets, a proofcheck, and a camera- <br />ready copy (print and electronic versions). CirclePoint assumes that the City will arrange <br />separately for printing and distribution of these documents. <br /> <br />Circle Point recommends all informational materials be in English and Spanish; CirclePoint's <br />budget includes an allowance for translation of these materials into Spanish. <br /> <br />3.7 E-newsletters and Notices <br /> <br />Circle Point will prepare a visually engaging template for simple "e-updates" that would include the <br />same information noted in the materials above and be issued on the same schedule (up to 4 <br />times over the anticipated one-year course of the New General Plan). Electronic updates, in <br />particular, may help reach employees of local high tech companies that .comprise a good portion <br />of Redwood City's daily population and potential future residents. <br /> <br />3.8 Online Survey <br /> <br />CirclePoint will develop an on-line survey as a tool to elicit detailed feedback on the General Plan. <br />The survey can be graphically linked to the City's website: users would click on a graphic on the <br />main page and/or General Plan page of the website, and betaken to a separate survey website. <br />At City direction, CirclePointassumes the survey would coincide with Wave 2 and be used as a <br />tool to gauge public opinion on the Citywide land use, housing, and transportation alternatives. <br />Circle Point will create the survey using graphics and quantitative information developed by Hogle- <br />Ireland in the "What If?" scenarios (see Task 6 below). <br /> <br />CirclePoint's on-line survey capabilities include efficient summarization of results and comments, <br /> <br />SCOPE OF SERVICES <br />Redwood City General Plan <br />January 11, 2008 <br />Page 8 <br />
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