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. Development and mass distribution of up to 4 em ail bulletin messages Task 3.8 . Preparation of one on-line survey . Coordination with City website staff in developing graphical link to survey page . Summary of survey results Task 3.9 . Meeting with PIO . Assistance with 4 press releases and two print ads Task 4. Evaluate General Plan and Zoning Map The purpose of this task is to identify ideas and goals contained in current planning documents that are still Important and relevant to Redwood City, to define new goals, and to develop a priorityUsting of goals and programs to be achieved in the near, mid, and long term. 4.1 Review Existing Draft/Concept Elements, Current General Plan, and Zoning Map In this task, we will review the current or adopted General Plan and the recently drafted five elements to understand their content, and to determine relevancy in the future General Plan. We will consult with City staff to determine the continued relevancy of the adopted General Plan's policies/programs and the recently drafted elements' policies/programs. Based upon this discussion and with the technical knowledge gained in Task 5, we will prepare a policy workbook asking Planning staff and the Committee members to comment on the policies/programs that .are being considered relevant and to comment on new policies/programs prepared in response to affinity group and other workshops input and technical background reports' findings. 4.2 Review General Plan Format In recent years, the state-of-the-art General Plan has moved away from multiple, separate elements and moved toward integrated chapters that contain two or more "traditional" elements. This type of format focuses on key resource areas or topics such as built environment, natural environment, and community services. This format also removes the redundancy that can occur in the multiple element format We firmly believe that a picture is worth a thousand words. Our general plans contain easy to understand tables, charts, sketches, iIIustrations,.and photographs, each of which clearly depicts the planning concept and the desire outcome. While we are not prescribing the type of format without thoroughly evaluating Redwood City's General Plan and the drafted elements, we would anticipate that a resource based type of format might be appropriate. In this task, we will review the existing General Plan and the draft elements. We will work with staff to determine how staff wants to use the General Plan and what staff wants the General Plan to look like. After the review and workIng with staff, we will propose a draft General Plan format for the City's consideration. ' At a minimum, the work scope allows for incorporating all topics addressed in the currently adopted and draft elements into the new General Plan. The structure will be as follows: New Element or Section Introduction: Framework for Planning and Decision Makin SCOPE OF SERVICES Redwood City General Plan January 11, 2008 Page 10